Paid Social Media

Our Services

Paid Social Media

Paid social can help you to build your brand. But it’s not just about likes: social can drive conversions if it’s done right. 

The problem is, getting results from paid social is like climbing a mountain made out of sand. It’s an ever-changing terrain, and sometimes, those marketing goals can feel a long way off. That’s where we come in.

Supercharge your social media posts and watch the clicks roll in

How we help

Your content could be the smartest, funniest, and most insightful kid on the block. But if no one sees it, or the wrong types of people see it – it’ll all be for nothing. 

Paid social gets your posts in front of more people. Not just any Tom, Dick and Harry, though: people who are looking for someone just like you. 

We combine demographic and psychographic data to create a profile of your audiences, then whip up eye-grabbing content and serve it up to the people who want it, at the right time. 


We like data, and we like making things better. So once your ads are live, we monitor and measure them, then create a feedback loop that goes a little something like this: launch, measure, improve, repeat. This isn’t just a good way to get more likes. It’s revenue-critical. 

We help you from the very beginning. From making sure you’re optimising your content for the platform you’re using (think tagging, word counts, and cross-promotion), to ad creation and tracking. We’ll take care of it all for you.

Case Study

Increased the number of leads through Paid Facebook and Instagram campaigns


Increase in leads


Higher conversion rate


Drop in the cost per lead

Ready to get started?

Get in touch



    Paid social media involves the advertiser paying to display ads or sponsored messages on social media platforms and show them to a specificly targeted audience. PPC ads, display ads, and branded or influencer content are all examples of paid social media.
    When placing an ad on Facebook, you start by selecting an audience by demographic, location, and profile information. You then set your budget and bid per click or per 1000 impressions.
    Facebook ads and Instagram ads can both be managed through Ads Manager or Power Editor. After selecting your audience, setting your budget, and placing your ad, you can choose to display it on either platform or both.
    LinkedIn ads can be a great investment for B2B businesses. They are slighly more expensive than Facebook and Twitter ads, but usually yeild higher value leads.


    What our clients say about us

    Eurofit Direct Mark and the team at Logica have done an excellent job with our PPC account management. Logica have maintained a successful Google Ads account for many years, meeting KPI targets, assisting with product launches along with website audits from a SEO & site structure perspective.

    Steven James, Director

    Eurofit Direct

    UniHomes Logica started working with us in October 2020, focusing on our Paid Search and Social campaigns during our peak business period.  We are very pleased with their approach to creating, optimising and growing the campaigns, and have seen brilliant results.

    Emma, Head of Marketing


    Home CCTV When we started working with Logica they took time to really understand our business and put together a plan for PPC and SEO that would generate sales appointments.We have been impressed with the approach to their work with us, ensuring that we are kept up to date with the performance, with detailed reports and constant ongoing communication

    Darren, Founder & Director

    Home CCTV

    G3 Remarketing I have partnered with Mark at Logica for 10+ years on numerous PPC projects and he is still my 'go to' guy when it comes to Google and social paid ads - in fact, we have just successfully launched another campaign together. His level of detail for pre-launch setup and on-going bid management is of a very high standard, but it's his great customer service that makes working with him and his team a breeze.Highly recommended 👍

    Gareth, Marketing Director

    G3 Remarketing

    Sign up to our newsletter for the latest news & insights