SEO Content Strategy

Our Services

SEO Content Strategy

Target customers at the exact moment they’re searching for your products or services in the search engines.

What is an SEO content strategy?

An SEO or search engine optimisation content strategy is the process of updating existing content and creating new content for your website to make sure it’s optimised for the keywords your target audience is searching for. This will help your brand to appear in the search results when potential customers are searching for your products or services.

Get in front of users who are looking for your product or service using SEO campaigns that drive organic traffic, engagement and sales.

Search Engine Optimisation is a great way to reach the people who are looking for your product or service at every stage of their customer journey. High-quality content boosts your site’s authority online, puts you in front of the right customers and drives traffic which can be turned into valuable leads for your business.

Forget driving traffic, you need targeted and relevant traffic. 

How we help

Your content might be educational and insightful but, if no one sees it, it’s not going to drive sales for your business. Our SEO services will help you to appear in the right places, at the right time, at the exact moment your potential customers are looking for your products or services. 

A targeted SEO strategy lets you reach customers who are looking for your product or service, builds authority with your customers and Google, and helps you appear at the top of the search results in the process. It also helps to build a bank of content that you can share on social media and various other channels to provide your customers with answers to their questions. This is where we come in. 

We conduct keyword research, taking search volume, search intent and competitor analysis into account to understand what people are searching for within your market. We use this data to create a content marketing strategy that will put your business in front of the right customers and drive new leads. This includes creating brand new pieces of content such as blog posts which target long tail keywords and optimising your existing content to boost results.

Using our SEO knowledge and SEO content writing services, we create content that ranks to build awareness of your brand online, let customers know more about how your business can solve their problems and help to retain existing customers. Taking care of your content creation will help to free up your time so that you can focus on your most important tasks. 

And that’s not all. We like to know that the content we’ve created is getting seen by the right people. So, once the content is live, we keep an eye on it to make sure it’s driving relevant traffic. 

If it isn’t we’ll look at how we can improve it. If it is, we’ll look at how we can improve it to drive even more traffic and sales.

If you’re looking for an SEO agency that can help you to drive results, we can help! To find out more about how SEO can benefit your business, sign up to our newsletter. 

    Case study

    Developed and managed the SEO strategy for HomeCCTV

    104%

    YOY uplift in traffic from Organic Search

    93%

    YOY uplift in online leads

    800%

    increase in traffic to location pages

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      Questions

      SEO stands for ‘Search Engine Optimisation’ and is the practice of driving a number of high-quality leads to your website through organic search engine results. This is achieved by understanding what your target audience is looking for online, the type of content they wish to consume and providing the answers or solutions to their problems.
      Search engines such as Google and Bing scan websites across the internet to understand what the site is about and deliver the most relevant results to those who are searching around a particular topic. SEO is the process of ensuring that your website ranks highly in the search engines for relevant keywords and phrases.
      SEO is a cost-effective way to understand and reach your customers when they’re looking for your product or service. Organic search is often the primary source of traffic for a website, helps to build trust and credibility with both customers and search engines to get your brand seen online.
      Many SEO companies will tell you that they can get SEO results instantly but this is not true. The length of time it can take to see results from your SEO efforts can vary depending on a number of factors. It can take 4-6 months to start seeing results and your results will grow from here.

      Testimonials

      What our clients say about us

      Eurofit Direct Mark and the team at Logica have done an excellent job with our PPC account management. Logica have maintained a successful Google Ads account for many years, meeting KPI targets, assisting with product launches along with website audits from a SEO & site structure perspective.

      Steven James, Director

      Eurofit Direct

      UniHomes Logica started working with us in October 2020, focusing on our Paid Search and Social campaigns during our peak business period.  We are very pleased with their approach to creating, optimising and growing the campaigns, and have seen brilliant results.

      Emma, Head of Marketing

      UniHomes

      Home CCTV When we started working with Logica they took time to really understand our business and put together a plan for PPC and SEO that would generate sales appointments.We have been impressed with the approach to their work with us, ensuring that we are kept up to date with the performance, with detailed reports and constant ongoing communication

      Darren, Founder & Director

      Home CCTV

      G3 Remarketing I have partnered with Mark at Logica for 10+ years on numerous PPC projects and he is still my 'go to' guy when it comes to Google and social paid ads - in fact, we have just successfully launched another campaign together. His level of detail for pre-launch setup and on-going bid management is of a very high standard, but it's his great customer service that makes working with him and his team a breeze.Highly recommended 👍

      Gareth, Marketing Director

      G3 Remarketing

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